The rooster coffee beans work perfectly with the 'Instantly Awake' tag line
The coffee beans were in the shape of roosters in this great campaign created by South African advertising agency Joe Public for Origin coffee. There were three advertisements in total, the others featuring screaming babies and alarm clocks, all conveying the 'Instantly Awake' tag line perfectly.
Source : http://www.creativebloq.com/advertising/30-best-print-ads-2014-121413769?page=2
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